PHASE
DIGITAL DESIGN
THE WORK
The Phase app store preview screens were designed to highlight the app’s simple, science-backed approach to empowering women throughout their cycle. Focusing on clarity and ease of use, the screens showcase how Phase offers personalized food and drink recommendations based on tracked symptoms and cycle experiences. The design features clean layouts, straightforward language, and intuitive visuals, making it easy for users to understand how Phase supports their health and helps them feel their best at every stage of their cycle.